Greg Gianforte from RightNow Technologies, Inc. defines customer experience (CX) as “the sum of all interactions that customers have with a brand, and the perception they form as a result.” Though customer experience is a general term, there’s a reason we hear it so often – it’s what makes businesses competitive in the times we’re…
Customer Service Week is the first full week of October, and it’s all about celebrating your frontline. This year, of course, things look a little different, that’s why it’s more important than ever to show your appreciation to the customer service team that represents your business every day. Anyone who has ever worked in a…
Customer service can be the make-it-or-break-it factor for businesses in 2020. It’s well established by now that customers will actively seek out businesses with outstanding service, and that they’ll stick around longer if they find it. This is the differentiator that will help you land and keep clients, allowing your business to thrive. While implementing…
Creating a fantastic customer experience (CX) is a non-negotiable for small businesses to succeed in today’s competitive world. Small businesses can build loyalty and growth by understanding customers, improving customer interactions at every touchpoint, and building long-term relationships. 86% of buyers will pay more for a great customer experience. For small businesses, that means better…
If you look at many businesses today, they often have complex online funnels set up that are designed to automate the lead and sales process. For example, a search result sends users to a landing page, where they get an automated chat that invites them to a free trial, which is then followed up by…
We hear it over and over again: We’re now living in “the new normal.” There’s nothing really normal about what we’re all currently experiencing, but it is our new reality, at least for now. Everyone is impacted. Businesses are left struggling to not only focus on keeping themselves and their team safe, but to also…
As a business owner, receptionists help make your world go around by taking simple tasks off your hands so you can focus on the big picture. They can do almost anything for your business such as eliminate the ringing phone, screen calls, support clients, manage your calendar, process payments – the list goes on and…
There are plenty of advantages to hiring an answering service that you’re likely already familiar with. Having someone else handle incoming calls is an enormous time-saver, and the fact that you can pass off the task to someone who will treat your clients as well as you do is a huge advantage. You and your…
If you’re a small business owner, and you aren’t already listening to the Impact Theory podcast, hosted by Tom Bilyeu, you’re missing out. More Than Just a Business Podcast Impact Theory is not just a business podcast; it’s a valuable resource for mindset training, as well as health and lifestyle tips to help you succeed (and recognize/appreciate…
We know better than anyone that small businesses often come with tight budgets, even as you’re starting to grow. You may be swamped with expenses that you never considered before starting up your own venture like invoicing software, liability insurance, and even pest control for your office if you have one. A small budget quickly…